Tag Archives: business

Dollarization

Do you know why people buy your product or service? There can only be two reasons, either it makes them feel good or it helps them to solve a problem. It can be argued that some products do both, ether individually or both at the same time. The feel-good factor is an intangible property and … Continue reading

Book Review: The Family Business Guide – By Frederick D. Lipman

The structure of a family business as a business model has been one of my all time favourites, after all over 80 % of all businesses around the world are family businesses. Running a family business can be a very stable and fulfilling way to run a business, as it grants the family members a … Continue reading

Six Tips to Help You Be a Great ‘Intrapreneur’

Entrepreneurs often pride themselves on being creative, innovative, forward-thinking people. They’re always cooking up new ideas, even whole new companies. But when it comes to encouraging innovation inside their companies — between departments and amongst workers — entrepreneurs sometimes fall short. A new, global study conducted by Ernst & Young aims to help with this … Continue reading

Putting the Focus on B2B Blogging

If you’re responsible for marketing or business communications at a B2B company and you’re still on the fence about incorporating a blog into your business-aligned communication strategy, this should be of interest. HiveFire, a Cambridge, Mass.-based internet marketing software solutions company, has released the results of a marketing research survey that suggests many business-to-business companies … Continue reading

How To Make A Million Dollars – The Warren Buffett Way

Making a million is an idea that appeals to us all, be that a million dollars, pounds, yen or whatever currency your country uses. But unless you’re currency is practically worthless it’s not an easy task. In fact, making a million is a bit like eating an elephant, it’s a hugely daunting task, but if … Continue reading